HONG KONG -- Sony chief
executive Howard Stringer promised Thursday that the iconic Japanese corporation
has learned from its mistakes and is on the road to recovery after a series of
mishaps.
Rallying the
troops at a Tokyo
shareholder meeting, Stringer described himself as a "Sony Warrior." He
thrilled the 7,000 shareholders present by insisting that company's near unique
and often criticized stretch from hardware to entertainment software would be
vindicated in coming years.
"In the
digital age, we have new competitors -- not just consumer electronics companies
but IT companies like Apple and Microsoft and Intel and Chinese
companies," Stringer said. "The integrated approach to this
competition using electronics, games and entertainment, seamlessly integrated
with software, will be the best way to be the dominant company," he said.
"We will
shift Sony from recovery to profitable growth," Stringer said. He promised
to turn the PlayStation3 into a profit center, despite its difficult start and
consumer resistance to its high price.
At the
meeting other execs pointed to flat screen TVs and digital cameras as reasons
that company is on track to deliver surging earnings in its current fiscal year
to March 2008.
"All the
(PS3) production problems have been solved. We are making a comeback
already," said Stringer, promising to boost game offerings and bolster the
machine's networking platform. Sony sold 5.5 million consoles in its last
financial year, less than its target and slightly fewer than surprise games hit,
the Wii from Nintendo.
Stringer even
promised a comeback in the portable music player market, where its Walkman once
stood tall. "More and more customers are getting their music downloads on
their mobile phones, and in this case, the Sony-Ericsson mobile phone is a
great success and we have sold as many of them as ipods," he said.
(Associated Press contributed to this report.)
© Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
There is a problem with the comment system, or you do not have javascript enabled.
|